ANOMALY : deviation or departure from the common order, form or rule.
syn: deviation, eccentricity, exception, irregularity, rarity

A DEVIATION OF THE NORM

Person holding a large beige tote bag with the word 'Anomaly' and its definition printed on it, standing in front of a neon sign at night.
Two women sitting on a wooden bench indoors, looking at laptops, with an abstract mural, a staircase, a glass floor, and green potted plants around them.
Interior of a cafe or restaurant with people seated at tables. A large red neon light is prominently in the foreground, partially obscuring the view. There is a mural of a lion on the wall outside the window and a projection screen showing a black and white scene inside.

From our inception, we realized intuitively that, in order to succeed, we needed to create something that was, literally, an "Anomaly" – something that deviates from the norm or from expectations.

LOS ANGELES  |  NEW YORK  |  TORONTO  |  LONDON   |  BERLIN  |  SHANGHAI 

We embrace The broadest 
definition of creativity.

Don Julio | Activation
A Sensory Tasting Experience
at Mercer Labs
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Starbucks employee wearing glasses and a green apron with a name tag, holding two iced coffee drinks and smiling with eyes closed inside a coffee shop.
A red LED Budweiser sign resembling a siren, flanked by two Budweiser beer bottles, on a bar counter with people in the background.

Budweiser | Innovation
Skyrocketing Sales with one Unreasonable Idea
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A female swimmer wearing goggles, a swim cap, and a Speedo swimsuit, with her hands behind her head, illuminated in colorful blue and pink lighting.

Speedo | Design & Innovation
Relaunching a Cultural Icon
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Two smartphones displaying Johnnie Walker advertisements. The left screen has a blue swirling background with the text "It all starts with a sip." The right screen shows a glass of whiskey with the text "Taste makes entrance." Between the phones are vertical boxes with "Keep walking" and the Johnnie Walker logo.

Johnnie Walker | Integrated Campaigns
One Icon Consistently Around the Globe
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Movie poster for 'Underplayed' featuring images of six diverse women, with the tagline 'We've been missing a voice' and festival logos at the bottom.

Bud Light / Long-form Content 
Spotlighting Gender Inequality in Music 
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Close-up of a building corner with a sign that reads "COST" and a stylized logo, under a blue sky with some clouds.

Dosist | IP
Disrupting the Cannabis Indsutry
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Defined by progressive, diverse thinkers

Defined by progressive, diverse thinkers looking for something different from the industry ‘status quo’. The restless, the curious, the audacious.